
About us
Mission & Vision
MISSION
Create outsized and sustained shareholder value by finding and building great businesses; focusing on human partnership, operating excellence, and uncompromising integrity.
VISION
To be the most trusted partner to operators, investors, entrepreneurs, and management teams. "SouthPoint" to be akin to sustained returns on capital and long-term business growth.

Who we are
Founded in 2024, SouthPoint is a capital and strategic partner with deep focus on operating excellence.
Our team met in Durham, NC and our name is a nod to the area we started working together. In the spirit of partnership it was important we include “& Company” in the name as we emphasize the importance of those we work with.
Our logo, a Pinetree, serves as a tribute to our North Carolina roots, while symbolizing longevity and resilience—qualities essential in both business and investing. Much like the enduring strength of a tree, successful partnerships and investments require patience and persistence. This symbol represents not only our origins but also our commitment to enduring growth and long-term success.
